Crypto Advertising Awards (also known as “Emmy Awards”) were given out yesterday (September 21 2008) in Los Angeles. Heineken won.
If you don’t know that yet, Heineken has been paying bazillions of dollars to have its products "integrated" into the TV show Mad Men on AMC. And since the show is on (paid) cable, the big business has finally succeeded in having the customers pay and pay and pay… Not only to purchase the stuff, but also to watch commercials for their products.
(Solution: watch less TV, be selective and discriminating. Can you..?)
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